The 1953 BOAC “America del Norte” poster printed on a recycled-cotton canvas tote bag.
- Front: the full 1953 “America del Norte” cowboy poster art for BOAC
- Bag: 10-ounce canvas, 80% recycled cotton / 20% cotton
- Size: 15.75" h x 15.25" w (approx. 240 cubic inches)
- Self-fabric handles
- Printed to order in Grapevine, Texas
British Overseas Airways Corporation, Britain's long-haul national airline, issued this 1953 poster with a Spanish-language title, “America del Norte.” A cowboy leans casually on his saddle against a bright yellow ground, the very picture of the American West, offered to travelers as the image of North America. The Spanish text shows how BOAC adapted its advertising for markets beyond the English-speaking world. The artist is not recorded on our copy. The poster dates from the early 1950s, a period when BOAC was rebuilding and expanding its worldwide network after the Second World War.
The bag is made from 10-ounce canvas of 80% recycled cotton and 20% cotton. The recycled fibers are collected from garment-cutting waste and then intertwined with cotton for added strength and durability. Self-fabric handles. Dimensions: 15.75" h x 15.25" w; approx. 240 cubic inches.
Note: Bags not intended for use by children 12 and under.