A vintage Lufthansa "Leave it to The Baron" sticker from its Red Baron campaign, printed on a recycled-cotton canvas tote bag.
- Front: the full Lufthansa "Leave it to The Baron" roundel sticker art
- Bag: 10-ounce canvas, 80% recycled cotton / 20% cotton
- Size: 15.75" h x 15.25" w (approx. 240 cubic inches)
- Self-fabric handles
- Printed to order in Grapevine, Texas
A cream roundel with the Lufthansa crane and bold pink-red lettering says simply "Leave it to The Baron." It belongs to the Red Baron campaign that Lufthansa ran in the United States from 1971, created by McCann Erickson to stress the airline's reliability and punctuality with a light, humorous touch. Lufthansa's 1976 staff magazine credited the Baron with winning the airline more recognition and popularity in America. Stickers like this went home on travellers' luggage as part of the campaign.
The bag is made from 10-ounce canvas of 80% recycled cotton and 20% cotton. The recycled fibers are collected from garment-cutting waste and then intertwined with cotton for added strength and durability. Self-fabric handles. Dimensions: 15.75" h x 15.25" w; approx. 240 cubic inches.
Note: Bags not intended for use by children 12 and under.